Product & Design 2 min read

Customers will always surprise you with the creative ways they use your product. It’s not deliberate on their behalf though….

Product & Design 4 min read

Ask any product manager and they will tell you that seeing and talking to their users is critical to success. Yet few walk the walk. They look at analytics or outsource research, but they have never engage in conversations directly. Product managers who don’t talk to their customers are effectively blind.